How the Revenue KPI's are calculated
Gross revenue referes to gross order value, including taxes and shipping costs. Only invoiced (payed or shipped) orders are considered for this value. Returned orders are excluded.
Net revenue is calculated as gross order value minus taxes, shipping costs and returned orders.
Abandoned revenue is calculated as gross value of abandoned orders. An order quote is considered as abandoned when it's older than 24 hours.
Total gross revenue returned to customers from orders that were eventually returned or cancelled.
Shipping costs for invoiced orders (invoiced or shipped)
Total tax amount for invoiced orders (invoiced or shipped)